James Murray, BusinessGreen, Friday 17 July 2009 at 12:31:00
Retail giant launches Sustainability Index initiative to map the environmental impact of its products
Wal-Mart yesterday launched a major new green initiative that will eventually see the retail giant provide sustainability rankings for all its products worldwide.
Announced at a major meeting of 1,500 of its suppliers and staff at the company's headquarters in Bentonville, Wal-Mart said the new Sustainable Product Index will aim to provide a single source of data for assessing the environmental performance of different products.
The company's president and chief executive Mike Duke said the initiative was in response to increased demand from customers for information about products' sustainability.
"Customers want products that are more efficient, that last longer and perform better," he said. "And increasingly they want information about the entire life cycle of a product so they can feel good about buying it. They want to know that the materials in the product are safe, that it was made well and that it was produced in a responsible way." …
Wal-Mart cranks up pressure on suppliers to deliver greener products
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